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CLIP 30 Financial Objectives At ACME Whistles

5 mins 49 secs Simon Topman, boss of Acme Whistles, has a rigorous approach to finance. He explains his financial objectives – and why they’re so important.

CLIP 29 Financial Objectives In Conflict

8 mins 09 secs Often there is conflict over objectives inside a business. Two examples of tensions and struggles inside manufacturer Blakeway Ltd and small business Logical Friends.

CLIP 28 Financial Objectives

7 mins 54 secs To achieve their long-term aims, businesses set short-term objectives. What are the objectives of manufacturing boss Stephen Maynard?

CLIP 27 Cash And Contribution: ACME Whistles

6 mins 07 secs How does calculating contribution help decision-making in a business? The clip presents two examples – the viewer is invited to consider the pros and cons.

CLIP 26 Contribution And Decision Making

5 mins 03 secs How does a business work out what contribution its products or outlets are making to its profits? In the real world these calculations are never easy.

CLIP 25 Investment Decisions At ACME Whistles

5 mins 52 secs Acme Whistles prides itself on a cautious approach to spending and borrowing. How does it decide whether investing in new machinery is worth it?

CLIP 24 What Is Investment Appraisal?

8 mins 32 secs Buying new machinery or taking over another company – investment decisions are crucial. This clip explains key investment appraisal techniques.

CLIP 23 Profits: How Do We Use Them?

5 mins 33 secs How does a business decide how to use its profit? Compares small business Logical Friends with the larger Blakeway Ltd. Also: an explanation of “profit quality”.

CLIP 22 Profit: What Is It?

7 mins 24 secs Most businesses pursue profits – but what is profit and how do you calculate it? Why is cost of sales so important and what is meant by “matching”?

CLIP 21 Costs & Working Capital At ACME Whistles

7 mins 05 secs Covering its costs, fixed and variable, has long been a priority at Acme Whistles, Birmingham. But working capital and depreciation are key issues, too. [wpdm_package id=’5409′] [wpdm_package id=’5411′]

CLIP 20 Costs: An Introduction

10 mins 06 secs Costs come in two basic types – direct and indirect – and all companies need to control them. This clip explains the approach of manufacturer Blakeway Ltd.

CLIP 19 The Difference Between Cash & Profit

9 mins 36 secs Spare cash and profit may seem like the same thing, but they’re very different. Case studies include the Tin Drum café bar and the Press Red interactive TV service.