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FILM: Made In China
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FILM: Making The Difference
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FILM: Management Styles 1
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33 mins, 2006 Human realities of globalisation.
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20 mins, 1992 Cultural differences in business.
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31 mins, 1992 Classic profile of an autocratic manager.
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FILM: Management Styles 2
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FILM: Managing Change In Organisations
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FILM: Managing Personnel
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40 mins, 2003 Case studies of different styles.
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36 mins, 2018 It's change or die in the modern business world. But do you manage change?
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26 mins, 2006 Personnel systems in Sainsbury's.
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FILM: Managing The Money
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FILM: Marketing A Hotel
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FILM: Marketing A National Park: Snowdonia
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32 mins, 1996 How a small firm plans its finances.
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25 mins, 2001 Case study of a seaside hotel.
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27 mins, 2009 Who markets the mountains?
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FILM: Marketing A Service
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FILM: Marketing A Theme Park
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FILM: Marketing Decisions
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33 mins, 1999 Case studies include the Co-op Bank.
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35 mins, 1998 Alton Towers launch a new ride.
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33 mins, 1999 Three firms face critical choices.
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FILM: Marketing Holidays
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FILM: Marketing On The Web
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FILM: Marketing Research In Action
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25 mins, 2001 Case studies of travel firms.
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28 mins, 2000 Selling products on the internet.
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35 mins, 1995 How a US firm uses research.
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FILM: Marketing Strategy Case Studies: Tesco - Triumph & Tragedy
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FILM: Marketing Strategy Case Studies: The Starbucks Experience
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FILM: McLibel: McDonald’s PR Disaster
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27 mins, 2015 How did Tesco become a supermarket superpower? What caused its decline?
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27 mins, 2015 How did Starbucks become the world's largest coffee house chain? Good citizen or corporate villain?
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54 mins, 2005 Two people take on a multinational.
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FILM: Methods Of Production
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FILM: Motivation Decisions
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FILM: Motivation In Action Case Study Examples
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28 mins, 2009 Job, batch and continuous flow.
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25 mins, 2000 Case studies of demotivated staff.
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29 mins, 2012 People with motivational issues at work.
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FILM: Motivation Theories & Employee Participation
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FILM: The Marketing Mix At Cadbury's
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FILM: The Marketing Mix At Häagen-Dazs
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25 mins, 2011 How companies try to motivate people at work
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35 mins, 1998 The launch of a chocolate bar.
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32 mins, 2001 The battle for ice cream sales.
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FILM: The Marketing Mix At Tesco
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FILM: The Marketing Mix Explained
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FILM: The Marketing Series 4: The Marketing Mix: Product
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30 mins, 2003 A supermarket with too much power?
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25 mins, 2002 The four Ps - and more!
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31 mins, 2013 Value analysis, product life cycle, Boston Matrix plus case studies
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FILM: The Marketing Series 5: The Marketing Mix: Product Case Studies
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FILM: The Marketing Series 6: The Marketing Mix: Price
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FILM: The Marketing Series 7: The Marketing Mix: Promotion
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22 mins, 2013 Marketing Mix case studies, including Skoda, Mars, Cadbury’s, Call Of Duty.
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35 mins, 2013 Pricing strategies, with a wealth of case study material.
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30 mins, 2013 The Promotional Mix: Advertising, Direct Marketing, PR, Sponsorship, Point Of Sale, Above and Below The Line
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FILM: The Marketing Series: 1 The Internet Revolution
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FILM: The Marketing Series: 2 The 4 Ps & Beyond
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FILM: The Marketing Series: 3 The Power Of The Brand
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31 mins, 2010 How technology drives marketing change.
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28 mins, 2010 How relevant is the classic marketing mix today?
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28 mins, 2010 How brands work and what makes a brand successful.
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