Systems In Travel
25 mins, 2002 The film charts the radical changes that IT has brought, through the experience of tour operator Sunvil Travel and Internet-based travel agency Expedia. While Sunvil uses computers to put its customers’ holidays together, Expedia does everything on the web. Its website allows you to book your hotel room or seat on a… Read more »
Impact Of Tourism: Thailand
25 mins, 2003 Beautiful beaches, wonderful scenery and friendly people — Thailand seems the ideal tourist destination. But what don’t they tell you in the holiday brochure? The Thai tourist authority is pushing “ecotourism”, which, in theory at least, doesn’t damage the environment. Ecotourists take rafts down river, ride elephants in lush green spaces, visit… Read more »
The Struggle For Sustainable Tourism
25 mins, 2005 The People of Santa Lucia, a farming community on the slopes of the Andes, were forced to abandon their traditional way of life because of laws brought in to protect the cloud forest where they live. THE ECO LODGE: Before, they were destroyers of the forest. Now, they have learned the skills… Read more »
The A-Z Of Customer Service
29 mins, 2008 Without happy customers a business can’t survive. But how do you make them happy? How do you keep them happy? Staff of the Dickens World theme park and the upmarket MacDonald hotel chain give the view from the sharp end. FIRST IMPRESSIONS: A friendly smile and open body language are vital to… Read more »
Inside A Hotel
30 mins, 2008 The MacDonald chain of luxury hotels serves business and leisure customers across the UK. Their people are integral to their success. This film goes inside one of its hotels to discover what they do. SERVICE IS EVERYTHING: Guests have to be greeted with a smile. Neil, the concierge, is virtually a “personal… Read more »
Systems At Dickens World
25 mins, 2008 Behind the Victorian façade of the Dickens World theme park state-of-the-art systems are at work. You might not see them, but without them Dickens World wouldn’t have a business. This film explains how the systems work and what they do. TICKETS: It all starts at the front desk with a point of… Read more »
World Tourism Case Studies
62 mins, 2008 Tourism is a huge global industry which is having a major impact on the economy, culture and environment of many different countries. Five films explore examples from across the world. FILM 1 CHINA: High up in the Himalayas, a poor Chinese community has called itself “Shangri-La” and is looking to tourism to… Read more »
Marketing A National Park: Snowdonia
27 mins, 2009 The Snowdonia national park in Wales is an area of spectacular natural beauty – but it’s also a huge tourism business. So how do the four Ps of the marketing mix apply to a national park? Do they apply? PRODUCT: Snowdonia’s main product is the countryside experience – timeless, free of charge…. Read more »
Too Much Tourism? 2: Snowdonia
27 mins, 2009 This is a film about the Snowdonia National Park in North Wales. It’s a beautiful place but is its beauty also its biggest threat, attracting more tourists than it can sustain? NATIONAL PARK: Snowdonia is the second largest of Britain’s national parks, which were established after years of campaigning by an act… Read more »
Impact Of Tourism: Kenya
29 mins, 2011 Tourism is Kenya’s third largest source of income. Last year alone, more than half a million tourists spent their holidays here. But what don’t the tourists see? MASAI MARA: The Masai Mara is one of the best-known game parks in the world. All around the game park, mock villages have been built…. Read more »