23 mins, 1991        [password required] Setting up a company is one thing - but how do you ensure it survives in the long term? Rose Toys, once a highly successful manufacturer of model trains, is in crisis. Sales of its traditional products are falling. Harold Rose, its founder, is on the verge of retirement, but is reluctant to let go of the reins of power. His son Michael is set to replace him, but falls out with Geoff, the company's loyal and long-serving manager. Geoff resigns. This video continues the story of Rose Toys, introduced in the film What is a Business?