Workforce Performance & Remuneration
33 mins, 2012 How do you measure workforce performance? And how does the way a business pays its employees affect their performance at work? MEASURING WORKFORCE PERFORMANCE 12 mins Appraisal is a means of measuring individual performance, but how do you measure the performance of the workforce as a whole? Typically companies look at factors… Read more »
World Tourism Case Studies
62 mins, 2008 Tourism is a huge global industry which is having a major impact on the economy, culture and environment of many different countries. Five films explore examples from across the world. FILM 1 CHINA: High up in the Himalayas, a poor Chinese community has called itself “Shangri-La” and is looking to tourism to… Read more »
You Only Live Twice
34 mins, 2007 A new craze has hit cyberspace. They’re called virtual worlds — 3D computer generated universes where you sign up, choose a body, build a house and you’re ready to live out your “second life”. This film profiles one of the most successful virtual worlds, Second Life. TO BE AN AVATAR: The virtual… Read more »
Working In Sainsbury’s
30 mins, 2006 Supermarkets – the retail powerhouses of the 21st Century. Their people are crucial to their fight for high street dominance. This film looks at the working lives of four staff in Sainsbury’s. THE PERSONNEL PERSON: Jenny does one of the most important jobs in any supermarket – not filling shelves but filling… Read more »
Whose Business?
28 mins, 2005 How do you define a business? Is it the people who work for it? Or is it figures on a balance sheet? This thought-provoking film explores the different ways of looking at a business using case-study examples. BUSINESS ACTIVITY: Any business, whatever size, has inputs, functions and outputs – but external factors,… Read more »
What’s Going On In Market Research?
28 mins, 2005 Market research is big business, with clients demanding more and better ways of finding out what their customers want. Case studies show how market research is changing and the impact of new technology. CLASSIC DIVISIONS: The internet is now widely used in market research – as are mobile phones and other new… Read more »
What Is Marketing?
32 mins, 2001 The 1950s saw the start of a consumer boom. TV enabled advertisers to enter people’s homes. Marketing became a huge industry and was defined as the “4ps”: product, price, promotion and place. But how helpful is this? You buy one product, not another. Is it because of the packaging or where you… Read more »
What Is Motivation?
27 mins, 1999 What motivates people to work? Money? A sense of achievement? Would you work if you didn’t have to? This is a guide to motivation in theory and practice. The video explains the classic theories of Maslow and McGregor, and looks at how companies have tried to manage workers from Ford’s production line… Read more »
Where Does All The Money Go?
33 mins, 1996 Money is the life-blood of a business. We look at how it works in one company – Avalon Travel, a holiday tour operator. We explore where the business got its initial start-up finance and describe the indirect and direct costs which it has to meet in order to stay in business. We… Read more »
What Is Marketing Research?
27 mins, 1996 All kinds of organisations use marketing research to help them make decisions. Quantitative research is about amassing numerical data. This can take the form of primary research (compiling data, questionnaires and telephone surveys) or secondary research (using existing sources of information). Qualitative research is more exploratory and attempts to discover why customers… Read more »
What Is A Business?
22 mins, 1995 A clear explanation of the features common to all businesses. The film takes us on a tour of a toy firm and explains how staff tackle day-to-day problems. We look at how the business is organised: the company structure and its aims and objective. We explore how they develop a new product… Read more »