Change & Disruption: An Amazon.com Case Study

28 mins, 2018 The rise and rise of Amazon.com since start-up in 1994 is the classic case study in disruptive innovation. First an on-line retailer, broadening into a platform for other sellers, Amazon has been guided by the restless spirit of its founder Jeff Bezos. Bezos thinks long term – he expects his people to… Read more »