Responsible Corporations? Dieselgate
41 201836 mins, 2018 ‘Dieselgate’ is the scandal that made world headlines when, in the USA in 2015, Volkswagen were discovered to have installed defeat devices in the pollution control software of their diesel cars. Although the cars conformed to emission standards in laboratory tests, on the road, in actual driving conditions, emissions were off the… Read more »
Global Change Strategies: The Car Industry
29 201828 mins, 2018 PART 1 INTRODUCTION Globalisation in the car industry is nothing new. By 1928, General Motors and Ford were making vehicles in 24 countries. The 50s and 60s were the golden age of US and European car makers – but that was challenged by the arrival of the Japanese in the 60s and… Read more »
Google: The Trouble With Success
21 201628 mins, 2016 Google has grown from nothing in 1998 to a multinational tech giant. We tell that story, we identify the drivers of success. Founders Larry Page and Sergey Brin didn’t want to sell advertising at first – now Google search is a giant advertising cash cow. MODEL EMPLOYER We go inside the Googleplex… Read more »
Marketing Strategy Case Studies: The Starbucks Experience
24 201527 mins, 2015 Starbucks is the essential success story of the American capitalist dream. From humble beginnings in 1971 as a Seattle coffee store, it’s become a multinational with over 21,000 outlets in 63 countries. Its brand is universally known. HOW DID THEY DO IT? Starbucks’ success owes a lot to the vision of its… Read more »
Egypt: Tourism In Turmoil
16 201430 mins, 2014 Tourism has been vital to the Egyptian economy for decades. Despite setbacks, the 20 years up to 2011 seem like a golden era in the light of subsequent events. Since the revolution of 2011 and the political and social upheavals that followed, tourism numbers and income have nose-dived. TOURISM: BLESSING OR CURSE?… Read more »
AIDS in Africa: WHY? A Swaziland Case Study
18 201428 mins, 2014 70% of the world’s HIV infections occur in sub-Saharan Africa. Swaziland, for example, has the highest HIV infection rate in the world. As many as 1 in every 2 young people has the virus. Why has this happened? The reasons are complex and may challenge western assumptions. CULTURE TO BLAME? Many commentators… Read more »
Impact Of Globalisation 4: Food
25 201432 mins, 2014 How the clean, bright displays in our supermarkets hide a murkier story of exploitation in the supply chain. ITALY’S ROTTEN TOMATOES If you buy a tin of tomatoes chances are they come from Southern Italy – picked by migrant labour usually from Africa. They’re paid a pittance, have no rights and live… Read more »
The European Union Explained
25 201430 mins, 2014 Conceived as a noble cause, to prevent another war in Europe, the EU has become embroiled in controversy. But what is the EU? How does it work? Should we love it or hate it? THE HISTORY, THE STRUCTURE We trace the EU from its beginnings as a coal and steel trading agreement,… Read more »
Inside China: 1. The Rise Of A Superpower
25 201425 mins, 2014 How has China transformed, inside 30 years, from developing nation to the world’s next largest economy after the USA? Includes interviews with historians, eye-witnesses and party officials. TIANANMEN SQUARE A dramatic turning point was the Tiananmen Square massacre in 1989 – the communist party decided to bring in economic, if not political,… Read more »
Inside China: 2. China The Future?
16 201425 mins, 2014 China is flexing its economic muscle, investing all over the world. What does this mean for the West? AFRICA China needs access to energy and raw materials – that’s why it’s pouring huge investment into Africa. Mozambique’s economy, for example, is booming, with Chinese-led construction and agriculture projects. Is this part of… Read more »
Inside China: 3. Politics And The People
18 201425 mins, 2014 China is now a market economy, but holds on to the communist political system – pollution, corruption and ethnic divisions cause great tensions. POLITICS They call it “Socialism with Chinese characteristics” but the communist party has a monopoly on power and no opposition is tolerated. There are tensions in regions such as… Read more »
Inside China: 4. The New Entrepreneurs
14 201423 mins, 2014 China’s “new billionaires” are well-known but what about the small businesses? Many were set up by migrants who have battled against hardship – and many are women. THE PR BUSINESS 24 year old Tian Qiuyu started her business while she was still at university and now employs 6 people – but she… Read more »