Films A To Z — C

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Change & Disruption: An Amazon.com Case Study

28 mins, 2018 The rise and rise of Amazon.com since start-up in 1994 is the classic case study in disruptive innovation. First an on-line retailer, broadening into a platform for other sellers, Amazon has been guided by the restless spirit of its founder Jeff Bezos. Bezos thinks long term – he expects his people to… Read more »

Communication At Work: Introduction & Case Study

28 mins, 2012 Why is communication important in business and what happens when communication goes wrong? INTRODUCTION 15 mins Good communications are essential in any business – and there are many different kinds of communication. There’s one-way and two-way, formal and informal, open and closed communication. Emails and the internet have made a big impact… Read more »

China’s Pollution Busters

31 mins, 2009 China’s rapid industrialisation has come at a heavy price – polluted waterways and huge health problems. This film follows two Chinese environmentalists risking threats and violence to locate the factories polluting their water. CHONGQING: The film begins in Chongqing, one of China’s new mega cities, home to six million people, and a… Read more »

Converging Technologies

31 mins, 2008 In 1994 it would have taken about seven days to send someone a copy your holiday snaps. Now using a digital camera and email it takes about ten minutes. This fast-moving documentary takes us on a whistle-stop tour of the world of convergence.  TECHNOLOGY CHANGE: In the early days computers were huge… Read more »

Cola Conquest II: How Coke Took Over The World

39 mins, 2008 This award-winning film tells the story of how Coca-Cola became the world’s most famous multinational company and follows its quest to be the globe’s number one beverage. HOW IT STARTS: The Second World War prompts Coke’s global expansion as every US soldier gets a bottle of Coke for five cents. Bottling plants… Read more »

Cola Conquest I: A Classic Marketing Story

42 mins, 2008 This award-winning, US documentary explores the advertising and marketing techniques behind Coca-Cola’s historic success. Drawing on a wealth of archive material and interviews with key industry figures, the film offers a powerful insight into Coke’s commercial and social impact. BIRTH OF MODERN ADVERTISING: Coke begins life as a “brain tonic” for business… Read more »

Case Studies In Recruitment

30 mins, 2006 Getting a job is one of life’s big challenges. But how does it look from the employers’ point of view? This documentary looks at how a small business, a hospital, and a supermarket recruit their staff. SMALL BUSINESS: Small business SNS supplies computer networks to schools and has to work out their… Read more »

Can You Be Sure Of Shell?

30 mins, 2006 Shell is one of the richest companies on earth. It does business in 140 countries dealing with 25 million customers every day. It claims to be dedicated to renewable energy and sustainable development. But is Shell as green and clean as it claims? This film offers a profile of this famous multinational,… Read more »

Computers In Accounting

29 mins, 2002 Dave Nellist presents a lively explanation of accounting systems and what they do. Bill Brookman Productions is a small street-theatre company. They use Sage software for their accounts. The basic elements of sales, purchase and nominal ledgers are explained, including invoicing. The film also looks at the accounting systems at Clinton Cards… Read more »

Can Regeneration Work?

30 mins, 1998 A study of the Cardiff Bay regeneration project. Cardiff was once a major international port, but the decline in the coal and steel industry led to a decline in the docks. Unemployment soared and Cardiff docks became a depressed area. Then in the 1980s the Government began a series of urban regeneration… Read more »

Coaching In Customer Care

37 mins, 1997 How do you coach people in customer care? Three case studies illustrate the problems. 1 – Receptionist Janet is off-hand with customers, but when her manager mentions it, she feels upset. What is she doing wrong? 2 – John is an experienced salesman and responds badly to being ticked off in public… Read more »

Customer Care On Trial

25 mins, 1993 A secret camera explores what happens to a variety of customers in the real world. Includes examples of customers being treated with tact, incompetence and rudeness, both on the phone and face-to-face. NOTE: This is NOT a guide to giving customer care: it shows what happens in the real world and provides… Read more »